Beyond technology: Multidimensional consumption values in phygital retailing; a mixed method approach
Alireza Zolfaghari, Simon Somogyi, Kimberly Thomas-Francois, Maryamsadat Hashemi Fesharaki in Electronic Markets vol. 35(1) by Springer Science and Business Media LLC at May 02, 2025
ISSNS: 1019-6781ยท1422-8890